Thursday, 9 December 2010

Digipack Draft


Draft CD Back

Another Draft Poster

Album Poster Analysis

After struggling to find album posters on the internet I decided to browse through a few of my NME magazines. I found various posters, but picked these posters out as they fit our genre much better than others.

video analysis.


Banhart is associated with the new weird American. genre and his music was called "free associative work". I decided to analyse two of Devendra Banheart music videos both completely different to each other one is about a ribbon and is more abstract, the other is a performance based video either work for the artist.

The first is 'i feel just like a child' This is a performance based video, simple black background just him and a band. There are lots of close ups on the bands instruments showing that they are playing it and to get the effect that they are playing it then and there. There is one long shot which they have used a mirror effect to make it seem like there are more band member than there are, this is a great way to make a performance video seem more interesting, it also added to the hippy vibe of the band. They show Devendra when he is singing again shows that he's preforming to you. He only has a pair of shorts on, drawing attention to him and making him stand out from anyone else.

The simple red light in this video gives the effect of the sun in a dark and gloomy space. the one red light could mediate that there is only one devendra. the dim lighting makes for a shadow effect on some of the shots which I think adds depth to the simple video. there are also different lights that show such as a blue which come on to the beat.

There are lots of tracking shots in this video, which makes it more interesting than the simple mid or long shot from the front which is stationary. The tracking shot makes you feel like you are moving with the music and creates the effect that You are moving around him. There are many high angles in this to go with the lyrics 'little child', with the camera being higher this shows he his smaller. There are also low angles when he says 'i need' showing that even though hes an adult he needs some one to help him, so the camera might show him begging to some one or the audience.



Friday, 3 December 2010

Poster Ideas

This is one idea for the poster and i have used a simular font as my digipak.



This was initailly my first idea but the fonts don't match my digipak.

Draft Album Back and Front

I decided to edit the album back and cover more so that it would fit in more with the posters, so i used again the brown paper (seen in the jacket on hannahs poster and the background on mine) I also used the masking taped effect that is used on my draft poster. I think these elements make it much more interesting to look at, as it now appears 3 dimensional and gives a texturised look. Another main change is the loss of 'Jacques Reid,' we agreed that this would be better as I feel the fact that we have Jacques face on the front means that the customer will recognise him through this, leaving no need for his name. I also think it looks more effective with minimal text.
Overall, i'm really happy with the look of the back of the CD cover, we decided not to have the track numbers on but instead hannah advised me to add the track lengths on, as this is a common convention of Album cases, I used the same font on the back to add continuity, and the same background colour. The masking tape effect in the top right corner diminishes the look of a blank space and finishes the page nicely.
I think with this cd cover and back, we've given Jacques as an artist a very distinctive style, people would be able to recognise this style as his through the unusual font, texture and artistic look.

Track Listing

Winds Of Change
Harrowing Lies
You Gained Nothing
Dark Before The Dawn
Against My Will

Wednesday, 1 December 2010

Draft Digipak Poster

I created this poster in an attempt to keep with the theme of the album cover but include the correct information about tour dates. I chose to also include a photo of the woods, changed the saturation, which fits the look of the video, this helps add a sense of continuity throughout the digipak, allowing the customer to recognise the style and relate this back to the artist.

Album Poster Analysis


Aesthetically of all the album posters I am analysing I like this one the best. Unlike others, the most striking part of this poster is the album name, allowing the audience to remember it, this also works well with the fact that it has such a striking style, incorporating the flower effect into the font, and the background. This is obviously a feature that will be used on the album cover, so customers can relate the two.
Aswell as the album name, the band name is also very noticeable, in the blocked font which is again different to the smaller print at the bottom of the page. The content, unlike many posters is mostly centred which gives a symmetrical look which compliments the "DIRT" lettering.
The font is very clear allowing for easy readability, and the most important points are in the larger, centred fonts. Unusually, this poster also incorporates information on tour dates (not very visible in this photo) at the bottom of the page, allowing for the best advertisement possible, as it not only advertises the album, but the tour too.
This, like the other two posters also incorporates the bands website, and record label (Road Runner Records)
Another thing is it incorporates the price of the album, so the fans will no what to expect when they buy it.

I chose this poster in particular, not only because the artist is relevant the genre Jacques' music, but also because I think it is very aesthetically pleasing, and the layout is successful in that it is minimal but still interesting.
It is easily recognisable that the image is the main viewpoint of this poster, and alothough it is a very plain image it keeps it interesting with a shadowy silhouette of Laura Marling herself. Other than the small blocks of colour in the font, the colour palette is relevant to the colours I would like to use in my digipak and poster. I find that the earthy colours fit the British indie/rock genre very well. The graphology used in this poster is so simple, but really effective and makes it very easy to understand. The artist's name is in the biggest font, and is also different to the rest of the font as it adds colour - this shows that they want their target audience to recognise the name in order to be captured enough to read the details about the album. The album name is also in clear large font, underneath the artists name. This avoids confusion and adds well to the simple layout.
The use of details about other songs featured on the album is a generic convention for album posters as this entices the reader to recognise the songs and hopefully push them to be interested enough to buy the album.
Other features on the poster are the record label (Virgin Records) represented by their logo, Laura Marling's official website and most importantly the HMV logo, allowing readers to know where they can buy the album.
I really like this poster as it has only the bare minimum amount of information needed to successfully advertise the album.
This poster has a lot of similarities to the Laura Marling poster, although the image is not of a band member and the band name, and album name is layered on top of the main image.
Although I do like this poster, I find the choice of font for the band and album name is a little risky, although this will help people to recognise the band through their font style, I think it is a little hard to read.
This poster uses the same conventions as the other two by including their website, their record labels website, the albums name, featured songs, price and places to buy the album.
The main difference that I like about this poster is that it incorporates ratings, and a review.
I think this is a very good convention of an album poster, as this allows people who may not normally listen to the band to read the very good ratings, and then be inclined to try the album out.

Photos for Digipak





Research. album cover.




Album poster.