We are going to be making a digipak consisting of full album booklet and advertising poster. We - like any artist want this to perfectly capture the artists look so the audience knows exactly what theyre getting themselves in for, this also allows it to hit the correct target audience (e.g you wouldn't have a heavy metal band with pink flowers and happy faces all over the front cover as this could confuse its target audience). However there are other ways to advertise than just going down the common route of album artwork and posters.
Monday, 15 November 2010
Conventions of Advertisement
Musicians are increasingly finding inventive ways to advertise their music, trying to catch their target audiences attention, and maybe even people who wouldn't normally listen to their music.
We are going to be making a digipak consisting of full album booklet and advertising poster. We - like any artist want this to perfectly capture the artists look so the audience knows exactly what theyre getting themselves in for, this also allows it to hit the correct target audience (e.g you wouldn't have a heavy metal band with pink flowers and happy faces all over the front cover as this could confuse its target audience). However there are other ways to advertise than just going down the common route of album artwork and posters.
(NOT FINISHED)
We are going to be making a digipak consisting of full album booklet and advertising poster. We - like any artist want this to perfectly capture the artists look so the audience knows exactly what theyre getting themselves in for, this also allows it to hit the correct target audience (e.g you wouldn't have a heavy metal band with pink flowers and happy faces all over the front cover as this could confuse its target audience). However there are other ways to advertise than just going down the common route of album artwork and posters.
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